Netherlands Chamber Choir

Collaboration with the designer Tabi Aziri in a re-design of the brand identity for the among the world's best Chamber Choir for over 80 years.

The mission

For the 80th anniversary of the Nederlands Kamerkoor, the challenge was: ‘How do you give sound an image?’ To capture the emotions evoked by the music and the singers, we let the singers themselves play the main role in our creative concept.

The outcome

The campaign drew lots of attention and appraisal during the anniversary and helped build even more recognition to one of the most appreciated choirs in the country.