Foleon Show case strategy campaigns

I collaborated with the Demand Generation team to develop concepts for the TOFU Branded Trial Campaign. As the creative lead, I was responsible for setting the creative direction we wanted to take. Working closely with our senior copywriter, we finalized the ads for the TOFU Showcase.

Campaign results

Retargeting (MOFU Education) is performing very well at 0.64 – 0.79% CTR .Historically, when we have run conversion campaigns at first touch, we see a CTR in the neighborhood of 0.40%, to 0.60% under this campaign objective is very promising.

04-Ads-Branded-Mockup.png
05-Ads-Branded-Mockup.png
06-Ads-Branded-Mockup.png
01-Ads-Branded-Mockup.png
02-Ads-Branded-Mockup.png
03-Ads-Branded-Mockup.png

Linkedin shout-outs

Previous

Foleon Use Case Campaigns
Next

Marketing Campaigns for MessageBird